Are nofollow links good for SEO? And other questions.

Nofollow links tell search engines not to pass ranking credit, so they aren’t a direct ranking tool. They can still bring visitors, put your brand in front of the right readers and make your link profile look natural. Google asks for paid links to be marked sponsored or nofollow. Read the full guide.

Each blog sets its own link policy. Google asks for paid links to be marked sponsored or nofollow, and we show each blog’s policy before you book. We don’t promise rankings.

“Dofollow” is an informal name for a normal link with no nofollow, sponsored or ugc value, so search engines may follow it and count it.

It’s a value Google introduced to mark links that are paid for, such as in sponsored posts. Google says nofollow is also acceptable for paid links.

No, and we never promise them. A sponsored post is a way to reach relevant readers, not a guaranteed ranking boost.

A sponsored post is an article on someone else’s blog that a brand pays for. In the UK it must be clearly labelled as advertising.

Yes. Every placement we book is labelled “Advertisement feature” as a condition of booking.

Either way works. Some bloggers write the post themselves, while others accept supplied copy. This is confirmed in each site’s quote.

Mainly family, parenting and travel; ask us about other niches.

It depends on the blog. How long the post stays live, and what happens if it’s removed, are confirmed in writing before you book.

Sponsored posts on UK blogs start from £125. Most placements cost £125–£235, quoted in writing per blog before you commit. No hidden fees.

No. Every post is subject to the blogger’s approval and availability.

Yes. We place sponsored posts for agencies’ client campaigns, quoted per blog. See blogger outreach for agencies.

Yes. See the page for publishers. You can decline any brief, and your standards apply throughout.