A considered route to publication
The right
publication
starts with
the brief.
We research relevant publications and arrange sponsored editorial placements for brands and agencies. Each search begins with what you need to say, and who needs to read it.
In plain terms: we find relevant publishers, confirm their current rates and requirements, and coordinate a clearly labelled sponsored article from brief to live check.
I’m a brand or agency I’m a publisherA clear starting point.
Subject / Readership / Format
Good stories
need the
right context.
before reach.
Start with the subject. Understand the readership. Check the fit.
Confirm the format, the requirements and the terms.
Rates & requirements.
Confirmed in writing.
Publisher research & commercial coordination.
Sourced for your brief.
Not selected from
a fixed list.
A long list of websites is not the same as a considered shortlist.
RAVOA is a new business, starting with UK publications. We look at the subject, readership and editorial context, then contact suitable publications to understand what is available and on what terms.
You receive a shortlist explaining why each publication fits, with current rates and editorial requirements. We handle publisher enquiries and follow-up; you decide which options to pursue.
How placements are arrangedPublisher enquiries, handled for you
Know what
you’re agreeing to.
Before you agree.
Finding a publication is only part of the work. We check current availability, gather the important terms and coordinate the steps towards publication.
Discuss a brief- 01 Publication & fit
- Subject relevance, readership context and the proposed placement format.
- 02 Cost & scope
- The quoted price, what it includes, payment terms and who supplies or writes the content.
- 03 Editorial requirements
- Guidelines, review stages, revisions and the publisher’s approval process.
- 04 Timing & terms
- Current availability, expected turnaround, labelling, link treatment, duration and cancellation or removal terms.
If something is unconfirmed, we say so.
Your publication.
Your standards.
Your final say.
Received an enquiry from RAVOA?
We may be researching your publication for a brand or agency brief, or checking whether you accept sponsored editorial. An enquiry is a request for information, not a confirmed booking.
If you’re interested, reply to our email with your media pack or rate card. We’ll check your requirements and discuss whether a brief is suitable. Sharing your details does not commit you to a placement.
You can decline any enquiry or proposed article. Your editorial guidelines and approval apply throughout.
What information is useful?
Your publication URL, media pack or rate card, accepted topics and formats, writing requirements, expected turnaround, labelling and link policy. Please include any restrictions or conditions we should know about.
A clear route.
At every stage.
- 01
The brief
Tell us your subject, audience, budget and preferred timing.
- 02
The research
We research publications that fit the brief and ask publishers about current availability.
- 03
The terms
Review current rates, requirements and conditions before proceeding.
- 04
The editorial
Content is prepared or supplied as agreed, then reviewed by the publisher.
- 05
The publication
Once content and terms are approved, publication is arranged with the publisher.
- 06
The live check
We check the live article, labelling and links against the agreed terms, then provide the URL.
Availability, approval and timing depend on the publisher. Publication is never guaranteed.
05 / Our standards
Clear terms.
Clear boundaries.
Editorial independence
Publishers retain editorial control. A commercial arrangement does not bypass their content requirements or approval process.
Transparent paid placements
Paid content must be clearly labelled upfront. Our preferred label for an advertorial placement is “Advertisement Feature”; “Ad” or another clear label is acceptable where it suits the publication and the applicable requirements. “Sponsored” alone is not our default. Paid links use sponsored or nofollow attributes in line with relevant search-engine guidance.
Publication and results
Publication remains subject to publisher approval and availability. We do not promise search rankings, traffic or sales, or guarantee permanence or fixed turnaround.
What’s on
your desk?
A brief to explore, or a publication to introduce.
Let’s start with the details.
Include your website, subject, intended audience, budget range and preferred timing. It’s fine if some details are still undecided.
Email RAVOAOpens your email app. Nothing is sent from this page.